Case Study

Six times the partners, and the payment run has never slipped

Six times the partners, and the payment run has never slipped

Six times the partners, and the payment run has never slipped

Six times the partners, and the payment run has never slipped

Rivo’s partner network grew from 48 to 308 in two years. OneLasso was vetted hard before a single partner saw it, then announced to the entire network by the person who tested it.

Rivo’s partner network grew from 48 to 308 in two years. OneLasso was vetted hard before a single partner saw it, then announced to the entire network by the person who tested it.

Rivo’s partner network grew from 48 to 308 in two years. OneLasso was vetted hard before a single partner saw it, then announced to the entire network by the person who tested it.

Rivo’s partner network grew from 48 to 308 in two years. OneLasso was vetted hard before a single partner saw it, then announced to the entire network by the person who tested it.

308

308

308

308

partners, up from 48 in 2024

partners, up from 48 in 2024

10

10

10

10

payment runs, 9 completed

payment runs, 9 completed

143

143

143

143

closed-won referrals

closed-won referrals

82%

82%

82%

82%

of referrals flowing straight from HubSpot

of referrals flowing straight from HubSpot

The Client

A partner program growing faster than the tooling around it

A partner program growing faster than the tooling around it

A partner program growing faster than the tooling around it

A partner program growing faster than the tooling around it

Rivo’s partner network has roughly six times more partners than it did two years ago.

Rivo’s partner network has roughly six times more partners than it did two years ago.

Rivo’s partner network has roughly six times more partners than it did two years ago.

Rivo’s partner network has roughly six times more partners than it did two years ago.

48 partners in 2024. 95 in 2025. 165 added in 2026 so far, for a total of 308. Growth like that exposes whatever the program was quietly held together with—usually a spreadsheet and one person’s memory.

48 partners in 2024. 95 in 2025. 165 added in 2026 so far, for a total of 308. Growth like that exposes whatever the program was quietly held together with—usually a spreadsheet and one person’s memory.

48 partners in 2024. 95 in 2025. 165 added in 2026 so far, for a total of 308. Growth like that exposes whatever the program was quietly held together with—usually a spreadsheet and one person’s memory.

The Challenge

Partners judge a program by what they can see

Partners judge a program by what they can see

Partners judge a program by what they can see

Partners judge a program by what they can see

Internal tooling problems are survivable. Partner-facing ones are not.

Internal tooling problems are survivable. Partner-facing ones are not.

Internal tooling problems are survivable. Partner-facing ones are not.

Internal tooling problems are survivable. Partner-facing ones are not.

Visibility is the partner experience

Visibility is the partner experience

Visibility is the partner experience

Visibility is the partner experience

A partner who cannot see where a referral has got to will ask. A partner unsure when they are getting paid will ask that too. Across hundreds of partners, that turns a partnerships lead into a human status-update system.

A partner who cannot see where a referral has got to will ask. A partner unsure when they are getting paid will ask that too. Across hundreds of partners, that turns a partnerships lead into a human status-update system.

A partner who cannot see where a referral has got to will ask. A partner unsure when they are getting paid will ask that too. Across hundreds of partners, that turns a partnerships lead into a human status-update system.

The real risk was putting a new system in front of hundreds of partners, with a name attached to it, and having it not hold up.

The real risk was putting a new system in front of hundreds of partners, with a name attached to it, and having it not hold up.

The real risk was putting a new system in front of hundreds of partners, with a name attached to it, and having it not hold up.

The real risk was putting a new system in front of hundreds of partners, with a name attached to it, and having it not hold up.

Subheading

The system now answers the questions partners would otherwise send by email, without placing that workload back on the partnerships team.

Subheading

The system now answers the questions partners would otherwise send by email, without placing that workload back on the partnerships team.

Subheading

The system now answers the questions partners would otherwise send by email, without placing that workload back on the partnerships team.

What changed

Vetted privately, then announced publicly

Vetted privately, then announced publicly

Vetted privately, then announced publicly

Vetted privately, then announced publicly

Rivo tested OneLasso against the failure modes it had seen before—then launched it to the whole network.

Rivo tested OneLasso against the failure modes it had seen before—then launched it to the whole network.

Rivo tested OneLasso against the failure modes it had seen before—then launched it to the whole network.

Rivo tested OneLasso against the failure modes it had seen before—then launched it to the whole network.

Referral capture and payout cadence, built in

Referral capture and payout cadence, built in

Referral capture and payout cadence, built in

Referral capture and payout cadence, built in

Rivo went live in October 2025. Before the rollout, Sara Pereda deliberately tried to break the system. In February 2026, she wrote a launch announcement in her own voice and sent it to the full partner network. Referrals now arrive directly from HubSpot or the partner portal, so deals are captured whether or not anyone remembers to log them.

Rivo went live in October 2025. Before the rollout, Sara Pereda deliberately tried to break the system. In February 2026, she wrote a launch announcement in her own voice and sent it to the full partner network. Referrals now arrive directly from HubSpot or the partner portal, so deals are captured whether or not anyone remembers to log them.

Rivo went live in October 2025. Before the rollout, Sara Pereda deliberately tried to break the system. In February 2026, she wrote a launch announcement in her own voice and sent it to the full partner network. Referrals now arrive directly from HubSpot or the partner portal, so deals are captured whether or not anyone remembers to log them.

“I genuinely tried to break it. It passed every test. Now our partners have clear visibility into every referral, rev share moves faster, and I spend far less time fielding ‘any updates?’ messages.” — Sara Pereda, Head of Global Partnerships, Rivo

“I genuinely tried to break it. It passed every test. Now our partners have clear visibility into every referral, rev share moves faster, and I spend far less time fielding ‘any updates?’ messages.” — Sara Pereda, Head of Global Partnerships, Rivo

“I genuinely tried to break it. It passed every test. Now our partners have clear visibility into every referral, rev share moves faster, and I spend far less time fielding ‘any updates?’ messages.” — Sara Pereda, Head of Global Partnerships, Rivo

“I genuinely tried to break it. It passed every test. Now our partners have clear visibility into every referral, rev share moves faster, and I spend far less time fielding ‘any updates?’ messages.” — Sara Pereda, Head of Global Partnerships, Rivo

Subheading

Of 165 referrals since launch, 135 arrived through HubSpot and a further 13 percent were submitted by partners in the portal.

Subheading

Of 165 referrals since launch, 135 arrived through HubSpot and a further 13 percent were submitted by partners in the portal.

Subheading

Of 165 referrals since launch, 135 arrived through HubSpot and a further 13 percent were submitted by partners in the portal.

The Results

The spreadsheet is gone and the questions stopped

The spreadsheet is gone and the questions stopped

The spreadsheet is gone and the questions stopped

The spreadsheet is gone and the questions stopped

Rivo now runs a partner base six times larger on a payment cadence that has not slipped.

Rivo now runs a partner base six times larger on a payment cadence that has not slipped.

Rivo now runs a partner base six times larger on a payment cadence that has not slipped.

Rivo now runs a partner base six times larger on a payment cadence that has not slipped.

Before OneLasso
Partners had to ask for referral status and payment updates.

After OneLasso
Partners see live referral status, while payments and partner health data run on a consistent cadence.

Before OneLasso
Partners had to ask for referral status and payment updates.

After OneLasso
Partners see live referral status, while payments and partner health data run on a consistent cadence.

Before OneLasso
Partners had to ask for referral status and payment updates.

After OneLasso
Partners see live referral status, while payments and partner health data run on a consistent cadence.

392

392

392

392

referrals, with 143 closed won

referrals, with 143 closed won

referrals, with 143 closed won

$56,552

$56,552

$56,552

$56,552

invoiced across 1,037 invoices

invoiced across 1,037 invoices

invoiced across 1,037 invoices

304

304

304

304

partners health scored

partners health scored

partners health scored

861

861

861

861

partner contacts in the program

partner contacts in the program

partner contacts in the program

Get In Touch

Get In Touch

Get In Touch

© Copyright 2025, Lasso Technologies, Inc.

© Copyright 2025, Lasso Technologies, Inc.

© Copyright 2025, Lasso Technologies, Inc.

© Copyright 2025, Lasso Technologies, Inc.